When it comes to grabbing a quick meal , you always have to resolve between break down and getting cheap fast food or coughing up for hefty fast - casual pick . But Kimbal Musk , brother of inventor and Tesla CEO Elon Musk , hopes to fix that problem by launching a Modern eatery concept that ’s immobile , healthy , andaffordable , according to areportby Tech Insider .
Musk , who co - launch a little chain of eatery call The Kitchen and Next Door , said the new eatery , The Kitchenette , will suffice mostly grab - and - go meals like sandwich , soups , and salads for less than $ 5 when it opens at the Shelby Farms Park in Memphis sometime this August . Although there are no substantial plans beyond the Memphis fix , Musk aver he hopes to potentially take the restaurant concept nationwide , per the report .
The new eating place is Musk ’s late effort to revolutionise the way we eat , you know , sort of like how his brother push to revolutionize the fashion we travel . In fact , abioon The Kitchen ’s website explains that Musk left the technical school industry to become a restauranteur with a missionary station to improve communities through healthy and sustainable nutrient .
Courtesy of The Kitchen/By Davis Tilly Photography
Musk hope to achieve the aggressively gloomy prices by closely working with local farmers and eventually tempt people away from traditional fast solid food . It ’s probably deserving noting , too , that Musk sit down on Chipotle’sboard of directors .
" masses want literal food , " he told Tech Insider . " The requirement for it is through the roof . "
We reach out to a interpreter for The Kitchen for more information .
Update
A spokesperson for The Kitchen confirmed Musk ’s plan to afford the new eatery with co - beginner Hugo Matheson afterward this summer , and clarified that whilemostof the food on the bill of fare will be under $ 5 , notallof the food for thought served there will be as aggressively priced .
" Almost all of the ingredient on the carte for both The Kitchen and Kitchenette in Shelby Farms Park will be source from the Memphis community of sodbuster , ranchers and purveyors , " the spokesperson say via email . " We are still developing the menu and building relationships with local purveyor . "
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